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Elmer's® Expands Squishies Collection to Include Glow in the Dark Offering, Just in Time for the Holiday Season

PR Newswire - Mon Oct 9, 2023

Give the Gift of Creativity with New Elmer's® Glow in the Dark Squishies!

ATLANTA, Oct. 9, 2023 /PRNewswire/ -- Elmer's®, the #1 glue brand for crafts in school and at home and part of Newell Brands' global portfolio of brands, is launching an extension of its current Squishies collection to include a new Glow in the Dark offering, so kids can squish them, squeeze them, and watch them glow. Just in time for holiday gifting season, kids ages 6 and up can channel their creativity with this hands-on activity that goes beyond the traditional playtime experience.

Read more at prnewswire.com